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    IN SIMPLE WORDS...

    A code of conduct and action beyond what is required by laws, regulations and rules.

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The important thing to note here is that,
CSR is about
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THE RIGHT WAY

BRINGS ABOUT SYSTEMIC CHANGE

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    Ethical Practices

    Social, ethical educational programs for employees.

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    Sustainable Development

    Operating in clean, ecologically friendly way.

THE ‘MAYBE’ WAY

SHORT-SIGHTED TEMPORARY CHANGE

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    Donations/Aids

    This will not hurt, may even help, but it’s not a foolproof way.

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    Social Media

    May help in awareness, but doesn’t actually do anything on its own.

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MANAGEMENT

It is no secret that some of the world’s largest and most successful corporations are incorporating good corporate citizenship into their culture. But how are they doing it? How are they benefiting? And how can you follow their leads? Just look at these three great examples of corporate social responsibility.


Undertaking socially responsible initiatives is truly a win-win situation. Not only will your company appeal to socially conscious consumers and employees, but you’ll also make a real difference in the world.

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“It takes 20 years to build a reputation and five minutes to ruin it.”

-Warren Buffet